Generate perfect Instagram hashtags in seconds
- 1
Describe your post
Tell us what your post is about, a general topic, or paste the full post below
- 2
Generate
With one click, generate engaging, Instagram-ready hashtag suggestions for your content
- 3
Publish
Schedule and publish to 11+ different social media platforms with Buffer
What’s your Instagram post about?
Pro tip: The more detail you provide on your post, the more relevant your hashtag recommendations will be
By using AI Assistant, you agree to Buffer’s Terms of Use. AI responses can be inaccurate or misleading. Always review before using. Learn more.
Why use Buffer’s Instagram hashtag generator?
Coming up with the right hashtags can be a chore. Our hashtag generator makes research easy. Just describe your post and get a curated list of hashtags tailored to your content, tone, and audience, all in seconds.
Get started now
Social media content ready in seconds
Stop wasting time guessing hashtags and create relevant, trending tags instantly based on your post content.
Tailor hashtag recommendations to your niche
Whether you’re a fitness coach, freelancer, or travel creator, create hashtag sets that match your audience and industry.
Boost your post visibility on Instagram
Increase your content’s reach and discoverability on Instagram with hashtags that actually work.
Generate unlimited hashtags with a free Buffer account
Our hashtag generator, a feature of our social media management toolkit, only provides up to five recommendations per day. Need more? Sign up for a free Buffer account and get access to our social media-smart AI (and more) anytime.
One tool, endless possibilities
Buffer’s tools for social media management go beyond just our AI assistant. Explore how Buffer’s social media toolkit can make creating — and growing — on social media so much simpler.
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Level up your AI skills
Everything you need to supercharge your posts with AI
Whether you’re new to AI or a seasoned creator, we’ve included our most valuable resources to help you start winning on social with AI.
The Beginner’s Guide to Using AI for Social Media Scheduling
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350+ Instagram Caption Ideas to Make Your Own (+ Write Yours with AI)
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How to Make the Most of Hashtags on Instagram
Learn how to find, choose, and use the best Instagram hashtags to grow your reach and engagement.
Buffer’s free tools for social media management go beyond just our AI assistant. Explore how Buffer’s social media toolkit can make creating — and growing — on social media so much simpler.
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FAQs
How does the Instagram hashtag generator work?
Add a topic, describe your post, or paste in a ready-to-go post and our AI-powered Instagram Hashtag Generator will create a curated list of relevant hashtags optimized for reach and engagement, based on the focus on your post.
Are these hashtags based on real posting trends?
The hashtags are generated using advanced AI models (powered by Open AI), trained on millions of examples of social content and common hashtag usage. While the tool doesn’t pull directly from real-time Instagram data, it’s designed to suggest relevant, high-performing hashtags that align with popular and niche content trends. For even better results, we recommend reviewing the list and combining it with any specific hashtags you know perform well in your space.
How accurate are the AI-generated Instagram hashtags?
The AI generates hashtags that are contextually relevant and reflect popular usage patterns on Instagram. While not guaranteed to be trending in real time, they’re highly effective as a starting point or full set, especially when paired with your personal insights.
Can I rely solely on this tool for my hashtag strategy?
This tool is a great way to speed up and simplify your hashtag ideation process. For the best results, we recommend using our tool alongside your own research or analytics, especially if you track which hashtags perform best within your existing campaigns or content.
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